Black Friday South Africa Amazon Sale Buy Online Johannesburg Retail Special Price Prices

The History of Black Friday

By now you know that Import It All is bringing Black Friday to South Africa, working off of’s Black Friday specials. We’ve had years and years of relationship with Amazon, and this year we thought we’d get South Africa involved in the price happy frenzy that Black Friday has come to represent. Without the chaos, because you can do all your shopping through us, online. Take a look at this post that explains exactly how we’re doing Black Friday, and lists everything you need to know, to get the best out of it.

But enough of that. Let’s get back to where Black Friday comes from? We turned to Wikipedia for the low down….

Black Friday is the day following (Friday) Thanksgiving Day in the United States (the fourth Thursday of November). Since the early 2000s, it has been regarded as the beginning of the Christmas shopping season in the US, and most major retailers open very early (and more recently during overnight hours) and offer promotional sales. Black Friday is not an official holiday, but California and some other states observe “The Day After Thanksgiving” as a holiday for state government employees, sometimes in lieu of another federal holiday such as Columbus Day. Many non-retail employees and schools have both Thanksgiving and the following Friday off, which, along with the following regular weekend, makes it a four-day weekend, thereby increasing the number of potential shoppers. It has routinely been the busiest shopping day of the year since 2005. The day’s name originated in Philadelphia, where it originally was used to describe the heavy and disruptive pedestrian and vehicle traffic that would occur on the day after Thanksgiving. Use of the term started before 1961 and began to see broader use outside Philadelphia around 1975. Later an alternative explanation was made: that retailers traditionally operated at a financial loss (“in the red”) from January through November, and “Black Friday” indicates the point at which retailers begin to turn a profit, or “in the black”

So what can you expect from Black Friday? It’s simple really…. crazy, stupid prices. It really is a feeding frenzy in the US, with scenes that resemble street gangs at war, except the setting is a retail store.

Amazon is running a pre-Black Friday sale, and we started tracking them on 21 Nov. Every day at 10:00 (SA time) Amazon starts adding 5 000 items for the day. The crazy prices they set are valid until 10:00 (SA time) the next day. If you order and pay within that 24 hour period, we will secure that price for you, and have it delivered to your door. No mess, no fuss, and definitely no gang style street fighting. Please be sure to read the post on things you need to know.

Cyber Monday

We’ll track Amazon all the way through to Cyber Monday (30 Nov 2015) so you can get maximum enjoyment and participation. Our website feed is probably the best place to watch, as we’ll add new items Amazon adds, in real time. Have fun and enjoy Black Friday!

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