Contagious: Why Things Catch On
A spirited exploration of the culture created when advertising becomes not just a central institution, butthe central institution.
| Country | USA |
| Brand | Columbia University Press |
| Manufacturer | Columbia University Press |
| Binding | Paperback |
| ItemPartNumber | 0231103255_gdd_341 |
| UnitCount | 1 |
| EANs | 9780231103251 |
| ReleaseDate | 1997-03-06 |