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Aim for the Heart: Write, Shoot, Report and Produce for TV and Multimedia

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Product Description

Aim for the Heart: Write, Shoot, Report and Produce for TV and Multimedia

Al Tompkins reminds students about a disarmingly simple truth about broadcast journalism: people remember what they feel. If you aim for the heart with the copy you write and the sound and video you capture, you will never fail to grab your viewers and co