Winners in business aren't the ones who do the most things; the winners are the ones who do the most important things
Be the Best at What Matters Most is about the one essential strategy for business leaders, entrepreneurs, owners, managers and those who want to be one. Simplify, focus, and win by outperforming all your competition on those things that create real value for the customer. This is about substance, not flash, and the ultimate "wow" factors of high quality performance, consistency and relentless improvement.
Thought provoking questions, activities, and action steps are built into every section of the book
Author Joe Calloway, an International Speakers Hall of Fame inductee, has been a popular business speaker for thirty years and worked with hundreds of companies to help them create and sustain success
Be the Best at What Matters Most will help you and your team focus on taking the actions that maximize results, growth, and profit.
Used Book in Good Condition
Most Helpful Customer Reviews
Joe Calloway does it again.
An awesome book - smart, insightful, contrarian and Joe's ideas of focusing on what matters most are simple - but not easy.
Joe gives you a total 180-degree spin on the usual monkey-see monkey-do business book platitudes and instead delivers one impactful idea after another at 100mph. So strap in, hang on, and you better read this book with a pad and pen beside you because you'll get dozens of ideas for your business starting on the very first page.
A smart, effective, and truly different approach that will help you unleash your business potential - not only in marketing and sales and service, but in leadership and in life.
NOT recommended for the complacent, the arrogant or the lazy -- but HIGHLY recommended if you're looking for a book that will light your path to your next level of success.
Buy this book - implement Joe's practices - and be prepared to become "the bomb" in your industry and the hero...
The thing I love about Joe is he gets down to the essence of things. All too often we duck and weave, looking to avoid the inevitable and all too often spinning our wheels with things that don't matter. Joe mentions very early on in the book that you "can stop reading now" if you like. The message is simple: Be the best at what matters most. In fact, just reading the cover tells you everything you need to know :) But in true Calloway style Joe does a great job of producing case after case for the non believers. I highly recommend Being the best at what matters most to anyone looking to build a successful, sustainable business.
Very good book that focuses on how to focus. Full of entertaining examples and good concepts. Not all of it is profound but being reminded to keep it simple and master the basics is not exactly cutting edge - just very, very true! Well worth the price of admission and the time to read.
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