Broccoli and Desire: Global Connections and Maya Struggles in

Broccoli and Desire: Global Connections and Maya Struggles in Postwar Guatemala
- Used Book in Good Condition
This book takes a surprising look at the hidden world of broccoli, connecting American consumers concerned about their health and diet with Maya farmers concerned about holding onto their land and making a living. Compelling life stories and rich descriptions from ethnographic fieldwork among supermarket shoppers in Nashville, Tennessee and Maya farmers in highland Guatemala bring the commodity chain of this seemingly mundane product to life. For affluent Americans, broccoli fits into everyday concerns about eating right, being healthy, staying in shape, and valuing natural foods. For Maya farmers, this new export crop provides an opportunity to make a little extra money in difficult, often risky circumstances. Unbeknownst to each other, the American consumer and the Maya farmer are bound together in webs of desire and material production.
Country USA
Brand Stanford University Press
Manufacturer Stanford University Press
Binding Paperback
UnitCount 1
EANs 9780804754842
ReleaseDate 2006-06-13

Broccoli and Desire: Global Connections and Maya Struggles in Postwar Guatemala