Business Innovation in the 21st Century

Business Innovation in the 21st Century

The Business Innovation book, with Foreword by Dipak Jain, Dean, Kellogg School of Management, provides a framework for process of innovation in corporations for introducing new products, services, or solutions faster.** Features -- Powerful new framework called Brinnovationâ„¢; Types of innovation: Fundamental, Platform, Derivative, and Variation; Management of Innovation; Measures of innovation.** Table of Contents -- Part I. Evolving Innovation -- History, Tools, creativity, innovation on demand; Part II. Understanding Innovation -- Brain processes, Framework, Deployment, Measures; Part III. Institutionalizing Innovation -- Service, Protecting, Commercializing, and Managing Innovation; Wisdom of Innovation by Bob Galvin, Former Chairman/CEO of Motorola.
Country USA
Author Praveen Gupta
Binding Kindle Edition
Format Kindle eBook
IsAdultProduct
NumberOfPages 406
PublicationDate 2011-02-08
ReleaseDate 2011-02-08

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