Comeback 2.0: Up Close and Personal

After three years in retirement following his record-setting seventh Tour de France win—which he accomplished after successfully battling the testicular cancer that almost killed him—Lance Armstrong announced his return to professional cycling to help promote a Global Cancer Campaign. Comeback 2.0 is Lance Armstrong’s first-person photo-journal of his 2009 comeback season with the goal to take the LIVESTRONG message around the world..

Heavily illustrated with color photos and text , Comeback 2.0 includes an introduction by Lance that frames his decision to return to competitive cycling followed by journal-like entries written through the course of his comeback season beginning with the Tour Down Under, followed by the Tour of California, his spectacular crash in the first stage of the Vuelta a Castilla y Leon race in Spain that resulted in a broken collar bone, the Giro d’Italia, and finally the Tour de France. The journal entries will accompany spectacular four-color photos, that offer breathtaking views of the race stages as well as intimate, behind-the-scenes shots. Renowned sports photographer and photojournalist Elizabeth Kreutz has been granted unparalled access to Lance’s day-to-day world in this, his most triumphant season. .