The Invisible Edge: Taking Your Strategy to the Next Level Using Intellectual Property
Now fully revised and expanded, Edison in the Boardroom, Second Edition takes an in-depth look at the revolutionary concept of intellectual asset management (IAM). Incorporating stories and teachings from some of the most successful companies in the world—such as Hewlett-Packard, IBM, Procter & Gamble, Rockwell, Dow, Ford and many others—Harrison and Sullivan have made an exhaustive study of IAM and its implications for today's businesses.
Edison in the Boardroom, Second Edition compiles a wealth of knowledge and successful stories that illustrate how far businesses have come in their ability to leverage and monetize their intellectual assets.
| Country | USA |
| Brand | Wiley |
| Manufacturer | Wiley |
| Binding | Hardcover |
| ItemPartNumber | Illustrated |
| ReleaseDate | 2011-11-09 |
| UnitCount | 1 |
| EANs | 9781118004531 |