The Food Truck Handbook: Start, Grow, and Succeed in the Mobile Food Business
* Understanding all the startup costs and sources for purchasing or leasing your kitchen on wheels;
* Building a business plan that will guide decision making and set you up for success;
* Scouting locations for optimal visability and sales;
* Calculating your true product costs and how to price your menu in a way that will be profitable;
* Connecting with customers inexpensively by using traditional marketing tools and social media to keep them coming back for more; and
* Appendices containing detailed worksheets that clearly walk you through the financial side of the business and comprehensive lists of resources and business licensing offices broken down by state and territory.
| Country | USA |
| Brand | Rabbit Ranch Publishing |
| Manufacturer | Rabbit Ranch Publishing |
| Binding | Paperback |
| ItemPartNumber | black & white illustrations |
| UnitCount | 1 |
| EANs | 9780615533667 |
| ReleaseDate | 0000-00-00 |