For God, Country, and Coca-Cola

For God, Country, and Coca-Cola

From its invention as a cocaine-laced patent medicine in the Gilded Age to its globe-drenching ubiquity as the ultimate symbol of consumer capitalism in the twenty-first century, Coca-Cola's dramatic history unfolds as the ultimate business saga. In this fully revised and expanded edition of For God, Country & Coca-Cola, Mark Pendergrast looks at America's cultural, social, and economic history through the bottom of a green glass Coke bottle and tells the captivating story of the world's most recognizable consumer product.
Country USA
Brand Basic Books
Manufacturer Basic Books
Binding Paperback
ItemPartNumber 9780465029174
ReleaseDate 2013-05-14
UnitCount 1
Format Illustrated
EANs 9780465029174

You might also like...