Fully Booked: Dental marketing secrets for a full appointment book

The definitive step-by-step dental marketing book. Helping dental professionals to successfully attract and retain patients.

Dental professionals face challenging times when it comes to running and marketing their practices. The business of dentistry is more competitive than ever and it is critical for dental professionals to make informed marketing choices.

In this book you will learn how best to:
•Attract new patients to your dental practice.
•Retain existing patients and grow referrals.
•Use marketing in a well thought out and consistent way to grow your practice revenue.

Fully Booked explains all the major aspects of traditional and online dental marketing, allowing dental professionals to put these learnings to immediate use in their practice.
Dental marketing expert Carolyn S Dean presents a proven nine-step process, delivering valuable insights, useful tactics, and essential dental marketing knowledge. This material is presented with examples, case studies, and checklists, informed by her extensive experience in the industry and sector-specific research.

Dental professionals will gain a keen understanding of how to vastly improve their dental practice’s marketing strategy, online visibility, reputation, and, ultimately, revenue.
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A must-read for any dental professional wanting to take their practice and patient relationships to the next level.
—Michael Fahey, National Sales Director, Henry Schein Halas
The advice in Fully Booked is spot-on, is specifically tailored to dental practices, and is wonderfully comprehensive. For any dentist concerned with attracting and keeping patients in this day and age, Fully Booked is a must-read.
—Rob Johnson, Editor, Bite Dental Magazine

This book gives a fantastic overview of marketing, breaking down the jargon and highlighting the key aspects that you need to move from a good practice into a great business.
—Jonathan Engle, General Manager APAC/International Marketing Director, Software of Excellence

If you want to get serious about marketing in dentistry and especially the new expanding world of online presence, then start here!
—Dr Frank Papadopoulos, Director, Centaur Software – Dental4Windows
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About the author

Carolyn S Dean is a highly acclaimed dental marketing specialist, dynamic seminar speaker, engaging trainer, and the founder and director of My Dental Marketing and Wellsites. She is passionate about helping dental practices deliver great marketing, build relationships with their patients, and grow their revenue.