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Business & Money

Global Business Today

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Global Business Today

Charles Hill's Global Business Today, 8e has become the most widely used text in the International Business market because its:

Currentâ‚¬â€œit is comprehensive and up-to-date.
Application Richâ‚¬â€œit goes beyond an uncritical presentation and shallow explanation of the body of knowledge.
Relevantâ‚¬â€œit focuses on managerial implications.
Integratedâ‚¬â€œit maintains a tight, integrated flow between chapters, and incorporates ancillary resources that enliven the text and making it easier to teach.

Our research has shown that students and instructors alike enjoy the interesting, informative, and accessible writing style of GBT â‚¬â€œ so much so that the writing has become Charles Hill's trademark. The author's passion and enthusiasm for the international business arena is apparent on every page. In addition to boxed material which provides deep illustrations in every chapter, Hill carefully weaves interesting anecdotes into the narrative of the text to engage the reader.
Country USA
Brand McGraw-Hill Education
Manufacturer McGraw-Hill Education
Binding Paperback
ItemPartNumber illustrations
UnitCount 1
EANs 9780078112621
ReleaseDate 0000-00-00

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