Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys (The R&L Series in Mass Communication)
| Country | USA |
| Brand | Clarkson Potter |
| Manufacturer | Clarkson Potter |
| Binding | Cards |
| ItemPartNumber | 80738 |
| Color | Multicolor |
| ReleaseDate | 2024-10-01 |
| UnitCount | 1 |
| EANs | 9780593580738 |