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Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising

R 1,008

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Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising
- Used Book in Good Condition
The Consumer Insight Classic. Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process step by step - from Data to Information to Insight to Inspiration. This book is used worldwide by both students and professionals.
Country USA
Brand Routledge
Manufacturer The Copy Workshop
Binding Paperback
UnitCount 1
EANs 9781887229098
ReleaseDate 0000-00-00

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