Key Marketing Metrics

Key Performance Indicators (KPI): The 75 measures every manager needs to know (Financial Times Series)

Key Management Models, 3rd Edition: The 75+ Models Every Manager Needs to Know (3rd Edition)

Key Business Analytics: The 60+ tools every manager needs to turn data into insights: - better understand customers, identify cost savings and growth opportunities

Key Business Solutions: Essential problem-solving tools and techniques that every manager needs to know (Financial Times Series)

Key Strategy Tools: The 80+ Tools for Every Manager to Build a Winning Strategy

Key Management Ratios (4th Edition) (Financial Times Series)

Key Financial Market Concepts: The 100 terms every finance professional needs to know (2nd Edition) (Financial Times Series)

Balanced Scorecards and Operational Dashboards with Microsoft Excel