Movie poster, unframed, Ghana - West Africa, based on the movie King Kong,West African - hand painted movie poster,40"Wx55"H ,20th century, painted on flour sack canvas, 40"Wx55"H
Ghana painters had a hard job to get the general croud so excited so they get off the bus, park their bikes, whatever it was, and go to a cinema club. This was accomplished by using their imagination and much more.
"I can make the posters, even if I have never seen the movie", said Mr Afutu. Here, an original poster. In the 1980s and 90s, painters' patron wanted their poster to promise more thrill than the film sometimes delivered"- Lion Gate.
Ghana movie painters sometimes painted movie posters without having seen the movie.
Some of the posters are absurd and ridiculous, while others serve as a charming interpretation and a stunning example of the magical, communicative power of cinema.
In the early 1980s aspiring entrepreneurs in Ghana, West Africa created "mobile cinemas." The curators of these traveling movie theaters would journey from village to village with a television, VCR and a gasoline powered generator showing various movies from Hollywood films. As a promotional effort local artists were commissioned to paint movie posters in order to entice the local community to attend the showings. The media typically consisted of bright and bold oil paints on recycled textile "flour sacks." The artists were given creative freedom to illustrate the movies as desired. This art movement lasted until the mid 1990s when these commissioned masterpieces were finally replaced by printed collateral.
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