Leadership and the Sexes: Using Gender Science to Create

Leadership and the Sexes: Using Gender Science to Create Success in Business

Michael Gurian's trademark use of brain science in gender studies together with real life examples of what is currently happening in business leadership make this an important resource for businesses and organizations. It provides new vision and useful practical applications, helping women and men in the workplace become more effective and fulfilled, and ultimately helping businesses and business leaders realize increased profits. Through examples and case studies from companies like Kodak, Nike, Nintendo, Home Depot, Proctor & Gamble, Avon, and Disney, the book shows readers how ignoring gender diversity actually impedes the true potential of any business.
Country USA
Brand Jossey-Bass
Manufacturer Jossey-Bass
Binding Hardcover
ItemPartNumber 9780787997038
ReleaseDate 2008-08-07
UnitCount 1
EANs 9780787997038

Leadership and the Sexes: Using Gender Science to Create Success in Business