Jeffrey Gitomer's Little Green Book of Getting Your Way: How

Jeffrey Gitomer's Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others
- Author: Gitomer, Jeffrey.
- Publisher: Financial Times Press
- Pages: 202
- Publication Date: 2007
- Edition: First Edition
- Binding: Hardcover
- MSRP: 19.99
- ISBN13: 9780131576070
- ISBN: 0131576070
- Language: en
- Store Location: Money
- "Book cover image may be different than what appears on the actual book."
Following in the bestselling footsteps of Little Red Book of Selling, Little Red Book of Sales Answers, Little Black Book of Connections, and The Little Gold Book of YES! Attitude, Jeffrey Gitomer's The Little Green Book of Getting Your WayÂ digs deep into the 9.5 elements that make persuasion, and getting your way, happen. By breaking down the elements, the reader will begin to understand, take action, become proficient, and then master the ability to persuade. Because persuasion occurs in so many different areas of life and business, Gitomer leads the reader from mental readiness to the principles of getting your way and the power that persuasion offers. He challenges the reader to prepare before they present, to prepare before they try to persuade. He demonstrates how to change a presentation into a performance and shows how this can be done in any environment. But because persuasion most often takes place in business, he draws special emphasis to the reader's ability to write and sell persuasively. The book talks about the persistence that enables winning persuasion. He brings the Benjamin Franklin quote "If at first you don't succeed, try, try again" to the Gitomer level of "You only fail when you decide to quit," and the book ends challenging the reader how to think about excellence and eloquence. It will be up to the reader to take advantage of the opportunity and harness the power.
Country USA
Brand FT Press
Manufacturer Financial Times Press
Binding Hardcover
ItemPartNumber 978-0-1315-7607-0
UnitCount 1
UPCs 076092041900
EANs 9780131576070
ReleaseDate 0000-00-00

Jeffrey Gitomer's Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others

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Country	USA
Brand	FT Press
Manufacturer	Financial Times Press
Binding	Hardcover
ItemPartNumber	978-0-1315-7607-0
UnitCount	1
UPCs	076092041900
EANs	9780131576070
ReleaseDate	0000-00-00