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Logistics Management & Strategy

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Logistics Management & Strategy
- A focus on learning in line with the globalisation of logistics helps students grasp international business activity.
- A carefully planned structure in each chapter introduces topics at the right time to help your students develop their understanding of complex topics.
- A wide range of case examples is included throughout the chapters.
- Case Studies from around the world broaden your students' understanding of varied global practices.
- Expanded section on segmented supply chain strategy in chapter 2 better develops the alignment between marketing and supply chain.
- Chapter 3 now considers value and logistics costs, equipping your students with the latest thinking on improving liquidity through supply chain management.
- Risk-readiness in chapter 4 has been updated to include recent case studies, such as the horsemeat scandal.
- A reconstructed chapter 7 reflects updated information on the ability of supply chains to respond to unpredictable demand.
- A new section added to chapter 4 addresses the global governance of supply chains, reflecting the direction of the industry.
- An entirely new section on Blockchains in chapter 8 keeps your students up-to-date with modern developments.
Country USA
Brand PEARSON EDUCATION
Manufacturer Pearson
Binding Paperback
ItemPartNumber 9781292183688
ReleaseDate 2019-06-10
EANs 9781292183688

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