Madam C.J. Walker Builds a Business

Madam C.J. Walker Builds a Business

From the world of Good Night Stories for Rebel Girls comes the fictionalized biography based on the life of Madam C.J. Walker: Americaâ€™s first self-made millionaire

In Madam C.J. Walker Builds a Business, Sarah Breedlove (AKA Madam C.J. Walker) reinvents and rebrands herself as a forceful entrepreneur whose products still dominate the black hair care industry today.

Born on the same plantation where her parents were once enslavedâ€”Sarah is the first child in her family born free. When Sarah is just a girl, she learns the value of hard work. She cooks, she cleans, she picks cotton, she does laundry, and she babysits.Â By fourteen, Sarah is a wife and by eighteen she is a mother.Â From the stress of backbreaking labor and having to grow up so quickly, Sarahâ€™s hair begins to fall out! Instead of falling into despair, Sarah learns how to take care of her hair and invents her own recipe to encourage her hair to grow.

But Sarah has a problem. She canâ€™t get people to buy her products at first. So, she rebrands herself as â€œMadam C.J. Walker,â€ a fancy high society lady with the authority and know-how to help black women with their hair. As Madam C.J. Walker, she builds a business empire, dominates the black hair care market with her natural products, and offers opportunities for other poor washerwomen in her community to have a path to financial freedom. With her immense wealth, she treats herself too. She buys herself cars, fancy dresses, and a mansion with 34 rooms!

This is the story of a leader in the hair care industry, which is now a multibillion-dollar industry, but itâ€™s also a tale of the importance of empowering women to become economically independent.

After Words includes text on Madam C.J. Walkerâ€™s lasting legacy today as well as educational activities on entrepreneurship.
Country USA
Brand Rebel Girls
Manufacturer Rebel Girls
Binding Hardcover
ItemPartNumber unknown
Color Tan
ReleaseDate 2019-11-12
UnitCount 1
EANs 9781733176194

Country	USA
Brand	Rebel Girls
Manufacturer	Rebel Girls
Binding	Hardcover
ItemPartNumber	unknown
Color	Tan
ReleaseDate	2019-11-12
UnitCount	1
EANs	9781733176194

Madam C.J. Walker Builds a Business

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