Making Mediation Your Day Job: How to Market Your ADR Business Using Mediation Principles You Already Know

Lenski is a full-time mediator who has maintained a thriving practice for more than a decade. She explains in careful detail how common mediation concepts-including interests, framing, and dialogue-building- can be applied not just at the mediation table but also in marketing and promoting yourself successfully in a fascinating and growing field.

In this in-depth and thoughtful guide, Lenski delivers all the steps necessary to build and market a successful private practice in mediation, such as how to:

• Choose a market that speaks to your passion
• Uncover and meet your market's greatest needs and interests
• Build dialogue with potential clients
• Leverage the Internet to expand your networking opportunities