Organizational Communication: Approaches and Processes
A comprehensive and up-to-date introduction to the analysis of public rhetoric, Modern Rhetorical Criticism teaches readers how to examine and interpret rhetorical situations, ideas, arguments, structure, and style.
The text covers a wide range of critical techniques, from cultural and dramatistic analysis to feminist and Marxist approaches. A wealth of original criticism demonstrates how to analyze such diverse forms as junk mail, congressional debates, and traffic regulations, as well as literature. This long-awaited revision contains new coverage of mass media, feminist criticism, and European criticism.
| Country | USA |
| Brand | Routledge |
| Manufacturer | Pearson |
| Binding | Paperback |
| ItemPartNumber | Illustrations |
| ReleaseDate | 2004-10-15 |
| UnitCount | 1 |
| EANs | 9780202307640 |