Mr. America: How Muscular Millionaire Bernarr Macfadden Transformed the Nation Through Sex, Salad, and the Ultimate Starvation Diet

“A remarkable story. . . . It is to Mark Adams’s great credit that, in Mr. America, he has rescued from obscurity a man whose influence is still felt in this country more than a century after he muscled his way onto the national scene.” —Wall Street Journal

“Hilarious. . . . Delightful. . . . If Macfadden hadn’t existed, we would have had to invent him.” —Washington Post

Mr. America is the fascinating true story of Bernarr Macfadden, a self-made millionaire and founding father of bodybuilding, alternative medicine, and tabloid culture. Madfadden’s impact on popular American culture is everywhere, from yoga to raw food diets to US Weekly, and Mr. America vividly brings to life this charismatic and intriguing character.