News for a Change: An Advocate′s Guide to Working with the Media
Product Description
News for a Change: An Advocate′s Guide to Working with the Media
- Used Book in Good Condition
News for a Change provides step-by-step instructions for working with the media to promote social change. The authors are seasoned activists in the use of media advocacy -- the strategic use of news media, advertising and community organizing to change public policy. In this media-driven age, strategic media approaches are vital to achieving visibility, gathering support, and challenging those in positions of power.
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