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The Novafusion Shampoo by De Lorenzo is perfect for Blonde and Grey hair.
The UV inhibitors in this shampoo help protect your colour from fading whilst reducing the appearance of unwanted brassy tones.
For best results, massage this shampoo into your damp hair for up to 5 minutes, rinse thoroughly and follow up with Colour Care Conditioner
No animal ingredients or testing
Plant based ingredients
What it is: Novafusion colour care Shampoo is formulated with UV inhibitors to enhance your natural or professional colour, control colour fade or reduce unwanted brassy tones. Novafusion contains native plant extracts including Kakadu Plum and Rooibos, Birch and Willowbark extracts for soft, shiny hair. Available in 14 different colour shampoos and a Novafusion Colour Care Shampoo. What it does: Enhance and pamper your hair tresses with De Lorenzo Nova Fusion. This super lush formula is enhanced with 100% native ingredients from Australia to keep your hair color infused. What else you need to know: Delivers colour fade control, while enhancing your colour. Designed for both coloured and natural hair to revive and add highlights. Penetrates deep into your hair adding moisture. Promote Healing. Prevent environmental toxins from entering the hair.
Most Helpful Customer Reviews
I don't usually leave reviews, but with this I am. It works wonderfully to keep your blonde looking blonde without the brassy or yellow tones. The first time I used it I kept it on for 5 minutes and when I dried my hair all the brass/gold toned were gone. Now I use it once a week to 10 days. It's perfect for going longer between salon visits too. Smells wonderful as well!!
I've only been using this product for 2 weeks, but have noticed a vast difference in how my auburn color is maintained.
I tried Quantum Riveting Reds shampoo and conditioner, as well as John Frieda Radiant Red shampoo and conditioner. Big waste of money. This stuff is more expensive, but apparently worth the price.
I keep it on for about 5 minutes every time I wash my hair. I just recolored last week, so we'll see how long it will keep the red, but this is certainly the best color-maintenance product I've recently tried!
I have used this for years at home in Australia and when I found it on amazon I squealed!! This is the bees knees of blonde shampoo. I dampen my hair and leave the shampoo on for a few minutes before rinsing. ( my hair dressers advice) If you have lilac colored hair it would work super on that too especially if you leave it for about 5 min or so it will help keep the color vibrant.
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