Pantene Pro-V Shampoo, Ultimate 10 with BB Creme, 12.6 Ounce

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Ready to take the dare to get your healthiest hair ever? Since 1945, Pantene€s passion has been healthy, lustrous hair €“ giving you everything you need to let your hair shine. Pantene has the answer to all your hair questions, offering a range of solutions to meet your hair needs and achieve healthy, flawless, oh-so-shiny strands.

Find the Pantene that works for you, and experience for yourself why Pantene is the world€s number one hair care brand.

Gold Standard of Hair

Pantene: Dare to give your hair the Gold Standard. This Season, The HOTTEST hair news is coming from Pantene! One of the most-loved haircare brands in history.

Innovative Ingredients, Stylers & Treatments

Check out our amazing hair health infusions & luscious treatments.

View larger The World's No1*

Discover for yourself why Pantene is the No1 Haircare Brand in the World*

*based on 2012 volume sales data worldwide

View larger Volume Collection: Shampoo, Conditioner & Root Lifting Spray Gel

Dare to go big for 24 hours. Volume Collection: Turn flat hair into thick, full 24-hour volume* with a plumping effect inspired by collagen.

*3-step system of volume shampoo, conditioner, and root lifting spray gel

View larger Smooth Collection: Shampoo, Conditioner & Shine Serum

Dare to go 72 hour smooth.* Smooth System: Stay smooth all summer. Moroccan Argan Oil in a Pro-V system helps lock out humidity and keeps frizz from forming.

*Smooth shampoo and conditioner system

View larger Daily Moisture Renewal Collection: Shampoo, Conditioner & Silky Moisture Whip

Dare to erase the damage of 100 blow-drys.* Daily Moisture Renewal: The Pro-V System Nourishes to help lock in moisture and fight blow-dry damage.

*Damage to smoothness and shine

View larger Color Preserve Shine Collection: Shampoo & Conditioner

Dare to fight fade wash after wash. Pantene Color Preserve Shine gives color treated hair a new protective outer layer and leaves hair vibrant.

View larger Pro-V Stylers: Your Hair Style Essentials

Dare to do the Style, Not the Damage. Pantene Pro-V Stylers: Try Pantene€s complete line of styling products. A full range of Pro-V formulas to smooth, add volume, protect, or hold your hair healthy style all day.