Public Interests: Media Advocacy and Struggles over U.S.

Public Interests: Media Advocacy and Struggles over U.S. Television

Nearly as soon as television began to enter American homes in the late 1940s, social activists recognized that it was a powerful tool for shaping the nationâ€™s views. By targeting broadcast regulations and laws, both liberal and conservative activist groups have sought to influence what America sees on the small screen. Public Interests describes the impressive battles that these media activists fought and charts how they tried to change the face of American television.Â
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Allison Perlman looks behind the scenes to track the strategies employed by several key groups of media reformers, from civil rights organizations like the NAACP to conservative groups like the Parents Television Council. While some of these campaigns were designed to improve the representation of certain marginalized groups in television programming, as Perlman reveals, they all strove for more systemic reforms, from early efforts to create educational channels to more recent attempts to preserve a space for Spanish-language broadcasting.Â
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Public Interests fills in a key piece of the history of American social reform movements, revealing pressure groupsâ€™ deep investments in influencing both television programming and broadcasting policy. Vividly illustrating the resilience, flexibility, and diversity of media activist campaigns from the 1950s onward, the book offers valuable lessons that can be applied to current battles over the airwaves.Â
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Country USA
Brand Rutgers University Press
Manufacturer Rutgers University Press
Binding Paperback
ItemPartNumber black & white illustrations
UnitCount 1
EANs 9780813572291
ReleaseDate 2016-04-01

Country	USA
Brand	Rutgers University Press
Manufacturer	Rutgers University Press
Binding	Paperback
ItemPartNumber	black & white illustrations
UnitCount	1
EANs	9780813572291
ReleaseDate	2016-04-01

Public Interests: Media Advocacy and Struggles over U.S. Television

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