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Retail Management: A Strategic Approach (12th Edition)

Retail Management: A Strategic Approach (12th Edition)

Product ID: 0132720825 Condition: New
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Product Description

Retail Management: A Strategic Approach (12th Edition)

  • Used Book in Good Condition

The text that helps readers thrive in today’s retailing industry.

Without a predefined and well-integrated strategy, a retail firm may flounder as it’s attempting to cope with the changing environment that surrounds it. Berman/Evans’ reader-friendly text, Retail Management: A Strategic Approach, provides a strategic, decision-making approach that illustrates how retailers plan for, and adapt to, today’s changing and complex retail environment.  

Technical Specifications

Country
USA
Brand
PEARSON EDUCATION
Manufacturer
Pearson
Binding
Hardcover
ItemPartNumber
col. Illustrations
UnitCount
1
EANs
9780132720823

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