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Business & Money

Management & Leadership

Strategic Management and Competitive Advantage: Concepts, 3rd Edition

Strategic Management and Competitive Advantage: Concepts, 3rd Edition

Core strategic management concepts without the excess. Â
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Just the essentialsâ€”Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis. Â

The third edition continues to be integrated around the highly successful VRIO framework while incorporating an entire chapter devoted to international management.
Country USA
Brand PEARSON EDUCATION
Manufacturer Pearson College Div
Binding Paperback
UnitCount 1
EANs 9780136094944
ReleaseDate 0000-00-00

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