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Books > Health, Fitness & Dieting > Psychology & Counseling > Social Psychology & Interactions > B00G1S2YPO
  1. Sweeter than Honey: Harnessing the Power of Entertainment
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  2. Sweeter than Honey: Harnessing the Power of Entertainment

    [B00G1S2YPO]
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Additional Information

Sweeter than Honey explains and illustrates why entertainment is the most powerful source of social change and learning in the world today. Dr. William Brown, a professor and research fellow with more than 30 years of experience in teaching the use of entertainment for social change, explores how entertainment is being used strategically around the world to increase literacy, help communities and families plan their growth, reduce high-risk sexual behaviour and HIV/AIDS, reduce substance abuse, raise the status of women, promote cancer prevention, reinforce social equality, and help raise the standard of living throughout the world. Although the principles presented in this book are based on social science theory and research, the fascinating experiences and anecdotes from around the world tell the story of how entertainment can deliver a powerful medicine to society. Indeed, just as a spoon full of sugar helps the medicine go down, learning through entertainment can be sweeter than honey.

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Specifications

Country
USA
Author
William Brown
Binding
Kindle Edition
Edition
1
EISBN
9780986049507
Format
Kindle eBook
IsAdultProduct
Label
Brown, Fraser & Associates
Manufacturer
Brown, Fraser & Associates
NumberOfPages
659
PublicationDate
2013-10-16
Publisher
Brown, Fraser & Associates
ReleaseDate
2013-10-16
Studio
Brown, Fraser & Associates
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