The Antidote: Inside the World of New Pharma

The Antidote: Inside the World of New Pharma

This is the Moneyball of the pharma world, the story of one drug companyâ‚¬s quest to transform the pharmaceutical industry and a deeply revealing look into a world where breakneck capitalism meets life-saving medicine.

IN THE ANTIDOTE, Barry Werth draws upon unprecedented inside reporting spanning more than two decades to provide a groundbreaking closeup of the upstart pharmaceutical company Vertex and the ferocious but indispensable world of Big Pharma that it inhabits.

In 1989, the charismatic Joshua Boger left Merck, then Americaâ‚¬s most admired business, to found a drug company that would challenge industry giants and transform health care. Werth described the companyâ‚¬s tumultuous early days during the AIDS crisis in The Billion-Dollar Molecule, a celebrated classic of science and business journalism. Now he returns to tell a riveting story of Vertexâ‚¬s bold endurance and eventual success.

The $325 billion-a-year pharmaceutical business is Americaâ‚¬s toughest and one of its most profitable. Itâ‚¬s riskier and more rigorous at just about every stage than any other business, from the towering biological uncertainties inherent in its mission to treat disease; to the 30-to-1 failure rate in bringing out a successful medicine even after a molecule clears all the hurdles to get to human testing; to the multibillion-dollar cost of ramping up a successful product; to operating in the worldâ‚¬s most regulated industry, matched only by nuclear power.

Werth captures the full scope of Vertexâ‚¬s twentyfive- year drive to deliver breakthrough medicines. At a time when America struggles to maintain its innovative edge, The Antidote is a powerful inside look at one of the most intriguing and important business stories of recent decades.
Country USA
Brand Simon & Schuster
Manufacturer Simon & Schuster
Binding Hardcover
ItemPartNumber new18-20150802-a054582
ReleaseDate 2014-02-04
UnitCount 1
UPCs 001451655665
EANs 9781451655667

Country	USA
Brand	Simon & Schuster
Manufacturer	Simon & Schuster
Binding	Hardcover
ItemPartNumber	new18-20150802-a054582
ReleaseDate	2014-02-04
UnitCount	1
UPCs	001451655665
EANs	9781451655667

The Antidote: Inside the World of New Pharma

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