Thinking about investing in or starting a Cannabis business? Read this book first so your time and money don't go up in smoke! Leadership and Business Coach, Michael Zaytsev, interviewed 25 of the Cannabis industry's most successful leaders for their best entrepreneurship advice. Learn directly from:
Steve DeAngelo, CEO of Harborside Health Center, the world's largest Cannabis dispensary
Ethan Nadelmann, Executive Director of the Drug Policy Alliance, described by Rolling Stone as "the real drug czar"
Scott Reach, CEO of Rare Dankness, winner of multiple Cannabis Cups
Betty Aldworth, Executive Director of Students for Sensible Drug Policy, a multinational advocacy organization
Cy Scott, Co-Founder of Leafly, and many others!
Legal Cannabis represents a $50 Billion Dollar a year industry; the industry will never be as small as it is today! Don't enter the "Green Rush" without learning from the pioneers interviewed for this book. Begin with The Entrepreneur's Guide to Cannabis.
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Most Helpful Customer Reviews
Entrepreneurship is the fuel behind many of the greatest technological and socioeconomic leaps in history. The cannabis industry, although still in its infancy, is on the precipice of just such a leap, with the potential to transform medicine, agriculture and, yes, even entertainment. The success of this movement will depend on entrepreneurs who are willing to take action and stand up for what they believe in (and not just to make a profit).
With this guide in their back pocket, the next generation of cannabis leaders is well equipped to help finally bring this industry into the mainstream. Stuffed to the brim with useful tips and interesting anecdotes from activists as well as businessmen, "The Entrepreneur's Guide to Cannabis" is an important stepping stone forward for this nascent industry. Whether you're thinking about starting a business or just contributing to the cause, this book can help give you the tools and, more importantly, the mentality necessary to...
This book puts the Cannabis industry in the Right perspective. Interviews from the best in the industry, help you realize the time is now for Cannabis entrepreneurship. Whether or not you are considering to jump into legal Cannabis this is a great read to learn about the industry and all the benefits it has.
Excited to see the future of the Cannabis industry, this book is a clear indicator that the industry is moving in the right direction.
An excellent overview of the cannabis industry's current situation, where it could be going and how it got here. Zaytsev highlights the opportunities in this emerging industry and shares the wisdom of many successful cannabis entrepreneurs - as well as his own - in a concise yet entertaining style. The inclusion of his own personal path from corporate American worker to cannabis entrepreneur adds a dimension of relatability to the collection of assorted anecdotes from his encounters with the aforementioned cannabis industry folk. By setting up the book in chapters focusing on different concerns people may have about entering this market space, his direct prose combined with breakdowns of targets to hit and problems to solve gives a good insight for those who need a little nudge to find their niche in cannabis. A highly readable book, with valuable insights from those who are already successes in cannabis, from a man hoping to inspire others to enter this exciting industry.
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