The Growth Gears: Using A Market-Based Framework To Drive

The Growth Gears: Using A Market-Based Framework To Drive Business Success

WHY DO THE BEST RUN COMPANIES
OFTEN HAVE THE HARDEST TIME GROWING?
Are you running a highly successful company that just doesnâ€™t seem to be growing?
You may be so operationally focused that youâ€™ve ignored one of the most important
aspects of an expanding businessâ€•working from a market-based perspective. In The
Growth Gears, Art Saxby and Pete Hayes share their linear method of transforming
into a market-focused organization.
This book provides a simple framework as well as tools and action steps for identifying
and adding these â€œgearsâ€ to give your company a set of repeatable behaviors and
processes to fully capitalize on your market potential. Pete and Art bring their years of
executive marketing experience, and their years of building a national management
consulting firm, to lead you from insight to strategy to execution. In these pages, you
will learn how to:
â€¢ Determine if your business is operationally oriented or market oriented
â€¢ Identify opportunities for business growth
â€¢ Understand why marketing execution is sometimes not effective
â€¢ Assure ongoing market relevance
â€¢ Increase the returns on your marketing programs
Align your organization and your employees behind your market-focused initiatives to
lead your organization to new levels of growth!
Country USA
Brand Advantage Media Group
Manufacturer Advantage Media Group
Binding Hardcover
UnitCount 1
EANs 9781599325897
ReleaseDate 0000-00-00

Country	USA
Brand	Advantage Media Group
Manufacturer	Advantage Media Group
Binding	Hardcover
UnitCount	1
EANs	9781599325897
ReleaseDate	0000-00-00

The Growth Gears: Using A Market-Based Framework To Drive Business Success

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