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The Necessary Art of Persuasion (Harvard Business Review Classics)

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The Necessary Art of Persuasion (Harvard Business Review Classics)

In an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues and employees and negotiating shared solutions to solving problems and achieving goals. In The Necessary Art of Persuasion, Jay Conger describes four essential components of persuasion and explains how to master them, providing the information you need to fulfill your managerial mandate: getting work done through others.
Country USA
Brand Harvard Business Review Press
Manufacturer Harvard Business Review Press
Binding Kindle Edition
ReleaseDate 2008-09-08

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Country	USA
Brand	Harvard Business Review Press
Manufacturer	Harvard Business Review Press
Binding	Kindle Edition
ReleaseDate	2008-09-08