This text argues that internal venturing must be viewed as a core element of corporate strategy. It provides a model for growing new business in the old business setting, detailing the right way to

The Venture Imperative

This text argues that internal venturing must be viewed as a core element of corporate strategy. It provides a model for growing new business in the old business setting, detailing the right way to organize, manage and oversee a corporate venture so that it can flourish.

Country	USA
Binding	Hardcover
Brand	Brand: Harvard Business Review Press
EAN	9781578513352
Feature	Used Book in Good Condition
ISBN	1578513359
Label	Harvard Business Review Press
Manufacturer	Harvard Business Review Press
NumberOfItems	1
NumberOfPages	336
PublicationDate	2002-05-16
Publisher	Harvard Business Review Press
Studio	Harvard Business Review Press
ReleaseDate	0000-00-00

The Venture Imperative