What's Mine Is Yours: The Rise of Collaborative Consumption – A Landmark Guide to the Ecology of Commerce and Sustainability
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What's Mine Is Yours: The Rise of Collaborative Consumption – A Landmark Guide to the Ecology of Commerce and Sustainability
€œAmidst a thousand tirades against the excesses and waste of consumer society, What€s Mine Is Yours offers us something genuinely new and invigorating: a way out.€ €"Steven Johnson, author of The Invention of Air and The Ghost Map
A groundbreaking and original book, What€s Mine is Yours articulates for the first time the roots of "collaborative consumption," Rachel Botsman and Roo Roger's timely new coinage for the technology-based peer communities that are transforming the traditional landscape of business, consumerism, and the way we live. Readers captivated by Chris Anderson€s The Long Tail, Van Jones€ The Green Collar Economy or Malcolm Gladwell€s The Tipping Point will be wowed by this landmark contribution to the evolving ecology of commerce and sustainability.
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