CONTEMPORARY MARKETING 16E has proven to be the premier teaching and learning solution for principles of marketing courses. This bestseller only grows stronger with each groundbreaking new edition,

Contemporary Marketing

CONTEMPORARY MARKETING 16E has proven to be the premier teaching and learning solution for principles of marketing courses. This bestseller only grows stronger with each groundbreaking new edition, building on past milestones with exciting new innovations. The all-new Sixteenth Edition continues the tradition of delivering the most technologically advanced, student-friendly, instructor-supported text available. Current, relevant, and cutting-edge, CONTEMPORARY MARKETING remains in a class by itself. Available with InfoTrac Student Collections http://gocengage.com/infotrac.
Country USA
Brand Cengage Learning
Manufacturer Cengage Learning
Binding Hardcover
ItemPartNumber 43171-338760
Model 43171-338760
UnitCount 2
EANs 9781133628460
ReleaseDate 0000-00-00

Contemporary Marketing