From Seed to Bloom: A comprehensive guide to starting and growing a home based floral design business.

The floral design industry is in the midst of a beautiful shift: from manufactured, perfect arrangements to unexpected blooms in their organic state. This transition opens doors for a whole new type of florist: self taught creatives, who adore plants and are savvy enough to run a business. This guide includes everything you need to know to start a floral design business from your home and grow it into a profitable business in a short amount of time and with little start-up cost. Complete with guides on: Creating your brand, building out a portfolio, pricing quotes, booking clients, managing timelines, online marketing, how to get involved in the industry from scratch and basic floral design functionality. This book will help you build your business quickly and allow you to flourish as a floral designer.