Marketing for Hospitality and Tourism (7th Edition)
Hospitality Financial Management provides astraightforward, practical approach to help the hospitality managereffectively analyze hospitality industry management reports andfinancial statements; prepare accurate business forecasts,strategic pricing models, and effective cost-control systems;manage working capital; develop and finance growth strategies;perform investment analysis; prepare investment packages; negotiateand structure business deals; and ultimately increase shareholdervalue and personal wealth.
This comprehensive how-to book includes:
| Country | USA |
| Brand | Wiley |
| Manufacturer | John Wiley & Sons Inc |
| Binding | Hardcover |
| UnitCount | 2 |
| EANs | 9780471692164 |
| ReleaseDate | 0000-00-00 |