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Business & Money

Strategic Management: Concepts (13th Edition)

Strategic Management: Concepts (13th Edition)
- Business
- Strategic Management
- Competitive Edge
- Current Economy
- Competitive Advantage
A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.

In todayâ‚¬s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management: Concepts captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises.

The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing readers with updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.
Country USA
Brand PEARSON EDUCATION
Manufacturer Pearson
Binding Paperback
EANs 9780136120995
ReleaseDate 0000-00-00

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